finish strong

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There is no “ish” in finish

Is there really anything left to say? By nature of the word, finishing means taking something through to the end. It means going the full distance. It means making a full commitment because a half effort won’t get you the full reward.

Greatness, mastery, and success are the counter-culture of “ish.”

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Pressure makes you more of who you are

If this weren’t true, sports practices would be much, much shorter – not to mention a lot less challenging.  At my alma mater, which boasts a strong football program, the coaches ruthlessly assert a one-word maxim: “Finish.”  After half a century, they have honed the trade. It’s not about getting started – it’s not even…

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