Marketer / Promoter

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The first rule of any game

You won’t win a game you don’t know you’re in. If you don’t know you’re in a game you’re won’t be familiar with the rules and you won’t be paying attention to the trends and nuances that spell opportunity for veteran player.

Here’s an example: In high school my older friends would tell me that I should learn “understand the system” and “recognize that it’s all a game.” At first, I thought this sounded great, but I really didn’t understand what it meant so I continued to follow the conventional advice, “just work hard.” …

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Commit to make it play

The problem with always trying to “make things work” is, well… it starts to feel like work — and who wants that? If we label the process as work from the outset we may be unknowingly hindering our enthusiasm and creativity to accomplish the goal.

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Progress is a barbed arrow

Unless you were born into your ideal life (highly improbable), then we know that we must keep moving to improve our circumstances and quality-of-life. Most of us like to label this “moving” as progress. However, let’s be specific… because it matters a lot here. Moving is not progress unless we are moving in the right direction…

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Life is not always straight forward

Life may always take the exact flight course we anticipate, but if we keep our spirits high and our ambitions alive, we’ll continue to fly in a desirable direction. And sometimes, to keep our peace of mind amidst the turbulence, we just need to be reminded this simple by liberating idea — hence this drawing.

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Canabalize your ideas

It’s not wording that paints the best mental picture, I know (maybe the unassuming Pac-Man imagery will soften the edge), but it is a notion that ultimately leads to a better outcome. The idea for this post struck me while reading Walter Isaacson’s biography about Steve Jobs. The relationship he had with ideas — even his own, was uncommon. When he came up with an idea he was never afraid to start attacking it — even if the idea has costly short term implications. A well-known example was…

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You don’t always have to buy what’s being sold

When everyone is entitled to their own opinion, you’re going to get a lot of opinions. And when estimates about the future cannot yet be proven, everyone wants to believe their idea is the correct one.

While it’s always important gather feedback and insight from others, it’s equally important to remember that you don’t always have to buy into it…

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Mavericks stir things up

Innovation is very rarely a smooth and predictable process. In fact, if it is, innovation is likely not taking place at the full pace possible.

No matter the industry or the goal, when it comes to discussing strategy most leaders and business owners intent to seek and/or create calm seas. I often hear people say many iterations of how they are, “waiting for the dust to settle.” Why? So you can linger around for everyone else to do the same and then move with the herd? That’s not how great ideas and outcomes are birthed.

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The best answer may require…

How much time have you spent fixated on certain problems in life? If you’re human like me, it’s more than you’d care to admit. But I’ve noticed that when I get “hung up” or “stuck” on something it rarely has anything to do with “facts” or circumstances. Instead, it has everything to do with how I approach the problem.

The answer we need to hear (not always necessarily the one we’re seeking) is often very close — it merely responds to a different cue. That cue, is a different question…

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When you change the way you look at things…

What we see is not dependent on what is actually there to be seen — it’s entirely dependent is our perspective (Tweet this quote). This is why people can experience the same circumstances and have completely different observations and conclusions about what they experienced. Here is a short video documenting a very well-known example.

As much as we hate to admit it, our brains are easily fooled. Maybe this is why…

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Depart from the ordinary.

I like heading the airport and following the departure signs. Not because I like sitting on planes, but because I like the idea of departing from the familiar and beginning a new adventure. Call me crazy, but I enjoy challenging predictable circumstances. It keeps life interesting and forces you to be mentally sharp and engaged. You certainly can’t live an “uncommon life” if your daily life becomes a common collection of routines…

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Sleepwalking is a crime.

Of course, this has nothing to do with a nighttime sleep-disorder. However, it does have everything to do with mental daytime vacancy. The number of people who mindlessly navigate through life is staggering — especially at work. The imaginary switch on their back is permanently lodged in the off position. Not surprisingly this stifles productivity, creativity, motivation, passion, happiness, and the list goes on.

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