Build an awesome sandcastle

Some sandcastles boast an impressive existence spanning several days. Others do not.

Why the difference?

The short answer: The creator and their passion to create something awesome.

The enduring sandcastles shared an obvious commonality: They were displays of deliberate effort and attention to detail. They were transformations of sand to art – and most people had no desire to destroy them.  In fact, people gladly changed the course of their beachfront strut to avoid spoiling the frail creations. Others stood by in admiration and signaled their friends to take a closer look.

Most people will agree, awesome work is:

  • Unique
  • Noticeable – and in many cases can’t be ignored.
  • Valuable – worthy of time and attention.
  • Contagious – worthy of conversation and sharing with friends
  • Creative
  • Thoughtful
  • Inspiring
  • Influential
  • Memorable

It’s never a good time to start a mediocre business – or begin any mediocre undertaking for that matter! Even though an enormous commitment doesn’t always lead to an awesome outcome, you can’t have an awesome outcome without an enormous commitment.

Whether you’re a CEO, entrepreneur, employee, parent, coach, artist, teacher, student or anything in between, you have a sandcastle – or many of them – to build.  So… if you’re going to work, to create something, make it awesome. Do remarkable work. That’s what matters. That’s what creates lasting impact.

In a sea of noise, awesome sandcastles not only stand strong and stand out, they serve as beacons to guide and inspire others to do awesome work too.

Here’s to a Maverick life!

* See the original, expanded post, here.

Image code: SANDCASTLE

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