Ideas in the creative economy are extremely valuable commodities.
More than ever before, the world relies on human creativity to solve the many problems we have created, combat the threats of nature, refine elements of function and style, and simply make life more enjoyable. What is the source of ideas? Imagination. Einstein once said:
“Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand.”
I don’t believe Einstein is disregarding history or academics, but rather demonstrating that knowledge is actually the result of imagination. If discovery precedes knowingness, then it’s often our curiosity and imagination that initiates the studies which reveal the very information and data we come to call “knowledge.”
Consequently, imagination is the beginning of creation. Without it, we risk stagnation because knowledge in isolation merely reproduces past results (a rut many “knowledge-workers” fall victim of).
Perhaps, most importantly, imagination enables us to see things not as they are now, but as they can be – and this expands possibility. Any significant step forward has been made by an individual or group inspired by imagination because progress requires innovation.
Be a Maverick!
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